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At Blum New Zealand's new showroom, considered greenery brings warmth and life to a beautifully finished space built around quality, function and form.

At Blum New Zealand's new showroom, considered greenery brings warmth and life to a beautifully finished space built around quality, function and form.At Blum New Zealand's new showroom, considered greenery brings warmth and life to a beautifully finished space built around quality, function and form.
Award-winning
At Blum New Zealand's new showroom, considered greenery brings warmth and life to a beautifully finished space built around quality, function and form.
  • Client

    Blum New Zealand

  • Location

    Auckland, New Zealand

  • Collaborators

  • Awards

    No items found.

Greenery as a finishing touch

Blum New Zealand's showroom is a premium space for an international kitchen and furniture hardware brand, and the brief was deliberately restrained. Considered greenery that felt like part of the fit-out, not an addition to it.

Tall ficus trees and kentia palms bring vertical presence beneath lofty ceilings, underplanted for fullness from day one. Across the display shelving, small accent plantings in organic-toned pots extend greenery into the product displays, so plants and product feel styled together.

multi-stemmed Ficus benjamina in corten planter between kitchen display and shelving): Multi-stemmed Ficus benjamina in a warm corten cylinder planter positioned between a concealed kitchen display and dark timber shelving unit in the Blum New Zealand showroom.
large Strelitzia with calathea and croton in concrete planters, shelving and dining table beyond): Large Strelitzia nicolai with calathea and croton in concrete bevelled planters alongside the dining display, with open shelving and a ZZ plant accent pot in the background.
kentia palm in corten planter beside floor-to-ceiling sheer curtains): Tall kentia palm in a corten cylinder planter catching natural light beside floor-to-ceiling sheer curtains and a dark timber wall panel in the Blum New Zealand showroom.

Designed to improve with time

Warm corten and soft concrete planters in cylinder and bevelled forms tie directly to the showroom's material palette. Nothing competes with the product on show - it all reads as one cohesive scheme.

Floor-to-ceiling glazing means excellent natural light, and every species was chosen to thrive in it. The feature trees will become fuller and more impressive season on season. For a showroom built around lasting quality, the greenery is designed to match.

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Blum logo
“The Outside In team were an absolute pleasure to work with. They installed the most beautiful plants in our showroom and were incredibly accommodating, ensuring everything was completed in time for our showroom event. We receive so many lovely comments about the plants from our visitors, and they have made such a beautiful difference to the overall environment. We couldn’t be happier with the result.”
Ellie Grant
Showroom Consultant, Blum

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Book a free consultation

Whether it's an early brief or a space you're still figuring out, we'd love to help bring it to life — across hotels, workplace and everything in between. We work exclusively with commercial spaces in Australia, New Zealand and internationally.